Smarter Remarketer Tags

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Incorporating “who” into your strategy

The Basics are called “The Basics” for a reason… There is little doubt that remarketing emails work. Most retailers drive anywhere between 12% - 15% of overall sales through remarketing programs (my personal best was 50%...a tale best shared over a beer or two). One of the reasons I built Smarter Remarketer was the fact… Read More

Clearer Picture

We make the data more meaningful by identifying who had what experiences, empowering the marketer to message and promote far more effectively. And that’s only the beginning, because the Smarter Remarketer toolset is still growing. The nature of our work allows us to constantly reinvent what’s possible—breaking down barriers that have kept retailers and their… Read More

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  • The key to our remarketing email campaign was delivering highly relevant and timely content to our customers, making it simple for them to reengage in the buying process. Smarter Remarketer provides a solution that works with our existing ESP and extends the capabilities of our Google Analytics to easily create customer segments based on virtually any interaction they have on our website.

    Mike Baranov, Footwear Etc.
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