Smarter Remarketer News

News

Smarter Remarketer Hires Five New Sales Executives

Smarter Remarketer, the leading provider of customer intelligence for multi-channel retailers, today announces the addition of five new Regional Directors of Sales. Continue Reading →

Smarter Remarketer Names Michael Osborne as New Company President

Smarter Remarketer today announces that Michael Osborne has joined the company as President. Osborne most recently served as Chief Revenue Officer for Bazaarvoice (NASDAQ: BV) where he helped lead the company to their Initial Public Offering in 2012 after growing the business for nearly seven years, from less than $1 million to more than $130 million in annual sales. Continue Reading →

Smarter Remarketer Secures $7 Million in Venture Debt Financing from City National Bank

Smarter Remarketer, the leading provider of customer intelligence for multi-channel retailers, today announces it has secured $7 million in venture debt financing from City National Bank. Continue Reading →

Former Oracle Global Retail Group Vice President Joins Smarter Remarketer as Executive Vice President of Sales and Marketing

Smarter Remarketer announces that Barry Clark has joined the company as Executive Vice President of Sales and Marketing. Clark most recently served as Group Vice President/Global Retail Sales for Oracle where he led a team of more than 300 sales and sales support professionals as well as industry consultants. Continue Reading →

Smarter Remarketer Named A Finalist in 2014 American Business Awards

Smarter Remarketer announces it is a finalist for Big Data Solution of the Year in the 2014 American Business “Stevie™ Awards.” Continue Reading →

Battery Ventures reaping rewards from big bet on Indy

The Indianapolis Business Journal reports on Battery Ventures' investment in Smarter Remarketer after seeing success from other Indy investments. Continue Reading →

Smarter Remarketer Adds Chief Data Scientist and Predictive Analytics Expert Dean Abbott to Full Time Staff

Abbott is an internationally recognized predictive analytics expert who brings more than 25 years of experience in data mining and advanced predictive analytics to the Smarter Remarketer team. Continue Reading →

Smarter Remarketer Secures $7 Million Investment Led by Battery Ventures

Smarter Remarketer lands $7 million in venture capital led by Battery Ventures in order to expand on the company’s award-winning customer intelligence platform Continue Reading →

How Online Merchants Can Reconnect with Shoppers Who Browse and Leave

This article was originally published by Data Informed on Feb. 5, 2014 Continue Reading →

Customer Intelligence is the Key to Success

This article was originally published by Multichannel Merchant on Jan. 22, 2014 Continue Reading →

2014: The Year of Customer Intelligence

This article was originally published by eMarketing + Commerce. Continue Reading →

Smarter Remarketer Introduces Display by Smarter Remarketer

New product unifies display ad, email and onsite messaging, creating cohesive messaging and offers at the individual level. Continue Reading →

Smarter Remarketer Honored as Bronze Level American Business Award Winner

Smarter Remarketer received a Stevie for New Product or Service of the Year in the Software/Marketing/Public Relations Solution category. Continue Reading →

Smarter Remarketer Introduces “Smarter Models”

New product offering helps retailers score customer value and reengage visitors. Continue Reading →

Redefining the Buzzword “Omnichannel”

This article was originally published by MultichannelMerchant.com Continue Reading →

Smarter Remarketer Wins eTail Rising Star Award in Two Categories

Smarter Remarketer has been named an eTail Rising Star in both the Start-Up and Service Technology categories. Continue Reading →

Smarter Remarketer Joins the Most Promising Companies of Tomorrow at New York Venture Summit

Smarter Remarketer's CEO, Howard Bates slated to share company's success at the 13th Annual New York Venture Summit, presented by young Startup Ventures Continue Reading →

Smarter Remarketer CEO to Host Panel Discussion at Raymond James Internet and Software Crossover Conference

Smarter Remarketer CEO Howard Bates will host a presentation of the company’s new SR2 Big Data platform. Continue Reading →

Smarter Remarketer Wins Top Startup Award at TiEcon

TiE Silicon Valley honors most innovative new companies in TiE50 Awards. Continue Reading →

Stevies Finalist Announcement

American Business Awards Name Smarter Remarketer as a Finalist for Top New Product of the Year Continue Reading →

TiE50 Finalist Announcement

Smarter Remarketer named a finalist for top startup award TiE Silicon Valley honors most innovative new companies in TiE50 Awards. Continue Reading →

Smarter Remarketer Named “Tech Startup of the Year”

Indiana’s technology growth initiative awards Smarter Remarketer top honors Continue Reading →

Seeds of Promise

This article was originally published by Indianapolis Business Journal. Continue Reading →

One Click Ventures Powers Seven Retail Websites with Smarter Remarketer in Just Seven Weeks

Smarter Remarketer announces that Indianapolis-based online shopping network One Click Ventures was able to implement the company’s solution on seven of its retail websites in fewer than seven weeks. Continue Reading →

Smarter Remarketer Announces New Big Data Platform

This article was originally published by eMarketing + Commerce. Continue Reading →

Smarter Remarketer Announces its New Big Data Platform

This article was originally published by Internet Retailer News on Feb.27, 2013 Continue Reading →

Smarter Remarketer Announces New SR2 Big Data Platform, Enabling Dynamic Onsite Messaging in Real-time for Retail Websites

Smarter Remarketer announced its SR2 Big Data platform, which allows retailers to engage individual website visitors in real-time based on up to several years worth of behavioral data. Continue Reading →

Chaparral Motorsports Wins eTail West's Best-in-Class Award

Retailer is Named eTail West Best-in-Class Award Winner for Email Marketing Continue Reading →

Three Smarter Remarketer Clients Named Best-in-Class Award Finalists at eTail West

The eTail Best-in-Class Awards honor retailers that have displayed marketing excellence in the area of email marketing. Shoe Carnival, Chaparral Motorsports and Tria Beauty were each named finalists. Continue Reading →

Rising Star: He helps retailers figure out customers

This article was originally published by the Indianapolis Star on Feb. 25, 2013 Continue Reading →

Shoe Carnival Cobbles Up a Retargeting Program

This article was originally published by Direct Marketing News on Feb.18, 2013 Continue Reading →

5 Tips for a Better and More Profitable Year

This article was written by Angel Morales and originally published by Retail Online Integration on Feb.14, 2013. Continue Reading →

Smarter Remarketer Announces Board and Staff Additions

Smarter Remarketer announced today the addition of Ryan Pfenninger to the Board of Managers and David Clark to the Board of Advisors. Continue Reading →

Five Ways to Treat Your Retail Customers Better (and Boost Profits) in 2013

This article was originally published by MarketingProfs on Feb. 1, 2013 Continue Reading →

5 Things Retailers Should Resolve Not to do in 2013

This article was originally published by Multichannel Merchant on Jan. 7, 2013 Continue Reading →

5 Ways to Use Targeted Email Remarketing Campaigns to Drive Holiday Sales

This article was originally published by Retail Online Integration on Nov. 20, 2012. Continue Reading →

5 Last-Minute Remarketing Tips for Black Friday/Cyber Monday Success

This blog post was originally published by Demandware on Nov. 8, 2012 Continue Reading →

Get More Green on Black Friday, Compliments of Remarketing

This article was originally published by Marketing Profs on Nov. 8, 2012. Continue Reading →

Smarter Remarketer Co-Founder Named to “40 Under 40” list

This article was originally published on Inside INdiana Business Nov. 1, 2012. Continue Reading →

Smarter Remarketer Co-Founder Wins Direct Marketing News’ 40 Under 40 Award

Angel Morales receives award given to the most influential young marketing talents. Continue Reading →

5 Tips to Holiday Remarketing Success

This article was originally published by Multichannel Merchant on Oct. 22, 2012. Continue Reading →

Smarter Remarketer Introduces "Merchandiser by Smarter Remarketer"

Smarter Remarketer unveils “Merchandiser by Smarter Remarketer,” enabling online retailers to achieve highly advanced, personalized merchandising in their email marketing and triggered email efforts. Continue Reading →

Showing—And Acting On—The Dollars Left In Abandoned Carts, via Internet Retailer

Armed with data on lost sales, Woodcraft.com builds new ways to recover them. Continue Reading →

Smarter Remarketer Joins Demandware LINK Partner Program

Smarter Remarketer announces it has become a Demandware LINK Technology Partner, joining a top-quality community of innovative commerce technologies that are complementary to the Demandware® Commerce platform. Continue Reading →

Smarter Remarketer Introduces “Metrics by Smarter Remarketer” Advanced Marketing Analytics

Smarter Remarketer, an award-winning provider of cross-channel remarketing and automated campaign management solutions for global retail brands, unveiled/launched its new data segmentation application Metrics by Smarter Remarketer today, providing online retailers with a collection of specialty reports focused on providing answers and insight into critical retail business challenges. Continue Reading →

Nailed It: Strategic Retargeting Campaign for Woodcraft

Smarter Remarketer client Woodcraft sees success with strategic retargeting campaign. Continue Reading →

Best Targeting Practices

Retailers find ways to lure in visitors with the help of Smarter Remarketer. Continue Reading →

Smarter Remarketer Names Jason Fordham as Director of Solution Consulting

Smarter Remarketer, a provider of ESP-agnostic cross-channel remarketing solutions, today named Jason Fordham as its new director of solution consulting. Continue Reading →

Smarter Remarketer Honored as One of the 2012 Indiana Companies to Watch

Indianapolis-based company awarded for offering top global retailers innovative solutions to online marketing challenges. Continue Reading →

eTail Rising Star Winner!

Smarter Remarketer recognized as an eTail Rising Star in Service Technology by the eTail community. Continue Reading →

Strategic retargeting campaign a model of success - via Direct Marketing News

A retail website receiving heavy traffic does not mean the items in the online shopping carts are translating into sales. Learn how our client, Woodcraft, focused on increasing engagement with their already existing fan base in order to improve their sales. Continue Reading →

Smarter Remarketer, Fifth Gear Announce Partnership to Accelerate Ecommerce for Global Retailers

Smarter Remarketer and Fifth Gear, two leading ecommerce solution providers serving global retail brands, announced a mutual referral partnership today that will develop operational efficiencies and drive incremental revenue opportunities for their retail clients. Under this partnership, each company will stress the importance of targeted marketing strategies backed by solid operations to maintain the customer loyalty of online shoppers. Continue Reading →

Why your abandonment campaigns are failing - via iMediaConnection.com

About 60 percent of online customers choose to jump ship in the middle of the ordering process. Learn how to reel them back in by understanding why they abandoned the transaction. Continue Reading →

Online Eyewear Retailers Boost Revenue 100% with Smarter Remarketer, One Click Ventures

One Click Ventures, the parent company to nine popular ecommerce sites, announced today it has driven a 100 percent increase in revenue from previously abandoned shopping carts for two of its largest fashion brands thanks to its revamped email remarketing efforts. Continue Reading →

Smarter Remarketer, Onestop Internet Announce Strategic Partnership to Integrate Online Retail Solutions

Smarter Remarketer today announces a strategic partnership with ecommerce management solutions provider Onestop Internet to empower global apparel retailers to effectively remarket to customers through personalized messages based on their online interactions with the brand. Continue Reading →

Woodworking Tool Retailer Experiences 628% Increase in Conversion Rates with Retargeting Email Campaign

Global woodworking tool retailer Woodcraft announced today that its recently revamped email retargeting program resulted in conversion rates 628 percent higher than the rest of its email marketing campaigns combined. Continue Reading →

How to Increase Email Response Rates

According to survey results released this month by marketing services provider ExactTarget, two out of three online shoppers in the U.S. have made a purchase as a result of email. Even though email marketing still the top driver for ecommerce, email messages can easily get lost amid the inbox clutter. So we asked 12 b-to-b and b-to-c email marketing experts the following question: What are you doing to increase email response rates? Here are their answers. Continue Reading →

Educational Toy Brand Teaches Online Retailers a Lesson in Overcoming Shopping Cart Abandonment to Increase Sales

MindWare Earns Honorable Mention in National Ecommerce Marketing Award for Boosting Sales with Targeted Cart Abandonment Email Campaigns Continue Reading →

Smarter Remarketer Names Howard Bates President and Chief Executive Officer

Smarter Remarketer, a provider of ESP-agnostic cross-channel remarketing solutions, today announces that its Board of Directors has appointed Howard Bates as President and Chief Executive Officer. Continue Reading →

Smarter Remarketer Attends eTail West in Palm Springs, Hosts Micro-Sessions on Shopping Cart Abandonment

PALM DESERT, Calif. (Feb. 28, 2012) – Smarter Remarketer, a provider of ESP-agnostic cross-channel remarketing solutions, is presenting at eTail Palm Springs this week, where co-founder Angel Morales will be releasing his new book, “Unabandoned: Tales from a Smarter Remarketer.” Etail is one of the of oldest and most revered multi-channel ecommerce conferences in the United States. Continue Reading →

Behavioral Marketing Program Increases Conversion Rates for Footwear etc.

With technology ever-changing and new products flooding the market on a daily basis, retailers need to step up their game and their sales strategies in order to stay ahead. Like most merchants, Footwear etc., a California-headquartered retailer that sells a large selection of shoe brands online and through nine stores, was struggling to turn browsers into buyers. Continue Reading →

  • quote-arrow-left
  • We chose Smarter Remarketer because of the passion their entire team has for making  customer communication unique, personal and extremely relevant. The solution has been profitable for our company and we have appreciated the ease of use from a marketing and integration standpoint.

    John Rospenda, JustFab
  • quote-arrow-right